TSYS New Toolkit Helps Banks Prepare for Digital Payments
Staff Report From Columbus CEO
Thursday, June 9th, 2016
TSYS announced the availability of an electronic thought-leadership toolkit to help issuers understand and prepare for digital payments.
“Consumers are increasingly becoming more comfortable with new digital technologies, such as mobile wallets, contactless payments and peer-to-peer payments,” said Morgan Beard, director of strategic marketing, TSYS’ issuer product group. “While the digital payment revolution is still in its infancy, banks must prepare now to develop customer-centric strategies that address security and deliver seamless payment experiences.”
The toolkit — which can be found here — includes:
• A new white paper titled “The Importance of Permission Marketing in the Digital Age”, co-authored by Andy Kulina, Managing Director, Cambridge Loyalty, and Beard
• A video interview with Ali Raza, principal, Catalyst Consulting Group, discussing emerging trends in the payments industry
• An infographic showcasing the change in customer expectations
• Supplemental insights from the 2016 U.K. Consumer Payment Study and the 2016 German Payment Study
The Columbus, Georgia-based payments company frequently releases thought-leadership materials that present emerging trends in the global payments industry. With more than 30 years of experience and a sterling reputation as a leader in the payments ecosystem, TSYS is prepared to partner with its clients by providing the latest in industry analysis to ensure they are prepared for the shift to digital payments.