Aflac Expands Life Insurance Portfolio to Become One-Stop Shop for Brokers

Staff Report From Columbus CEO

Tuesday, August 22nd, 2017

Aflac, the leader in voluntary insurance sales at the worksite in the United States, announced the launch of its new Group Term Life and Group Whole Life products to further enhance its group life insurance portfolio. Along with the introduction of Aflac's Universal Life offering that took place in 2016, the addition of these customizable, innovative life insurance options allows Aflac to offer its broker partners a more robust suite of product solutions than ever before.  

"In a short period of time, Aflac has significantly expanded the breadth and depth of our suite of true group and permanent life insurance products, allowing us to offer one of the strongest portfolios in the market," said Stephanie Shields, vice president of Product Innovation and Marketing at Aflac. "With our improved group life insurance portfolio, we can meet the diverse needs of our distribution channels and enable brokers to better satisfy the unique benefits needs of employees quickly and easily. By becoming a true one-stop shop, we are eliminating any need for brokers to look elsewhere to provide what their clients want for their workers."

Group Term Life

Aflac's new Group Term Life product has a highly flexible plan design that includes employer-paid, supplemental buy-up and voluntary plan options. Furthermore, with three AD&D levels and 19 additional benefits, brokers can deliver options that align with employer benefits strategies.

With features like a waiver-of-premium benefit and high plan maximum amounts in coverage, brokers will feel confident in their life insurance offering, knowing they are providing powerful protection options priced to fit most budgets. The plan also includes an accelerated death benefit, which allows the insured to receive cash advances if diagnosed with a terminal illness. This helps to give employees peace of mind by supplying them with a financial safety net that they can control if the worst were to occur.

Group Whole Life

Aflac's new Group Whole Life plan is a portable, permanent life option with a maximum death benefit of up to $300,000 to help take care of immediate and future needs if an insured should pass away. It includes benefits to help with things like end-of-life expenses, medical costs, debts and more.

The Group Whole Life product also builds cash value over time and allows customers to accumulate savings at a guaranteed rate of return. Insureds can access their guaranteed cash value and secure loans through this insurance plan, if needed. Other improvements include a living benefit rider, more competitive rates, increased guaranteed-issue amounts that are tiered based on group size, and enhanced broker commissions.

Beyond Life Insurance

With the addition of the new Group Term and Group Whole Life insurance products to its suite of supplemental insurance offerings, Aflac has become a one-stop shop for all broker needs. By bundling life insurance with products such as Aflac's critical illness, accident and hospital insurance, brokers can arm clients with an impressive benefits package from a company that has been a trusted, ethical provider for more than 60 years.