Char-Broil Ignites Backyard Entertaining with Introduction of Modular Outdoor Kitchen
Staff Report From Columbus CEO
Wednesday, January 31st, 2018
Char-Broil has made the dream of owning an outdoor kitchen an affordable reality with the introduction of the Modular Outdoor Kitchen. From the 5-Burner TRU-Infrared Gas Grill to the Outdoor Stove Top, Refrigerator, and more, Char-Broil is taking kitchen capabilities outdoors to create the ultimate outdoor cooking and entertaining experience.
"We are dedicated to innovation in the outdoor cooking space and aim to deliver luxurious, high-quality products at an accessible price so anyone can enjoy the satisfaction of outdoor entertaining," says Char-Broil Gas Grills Product Manager, Robert Hawkins. "Our research revealed a segment of people interested in outdoor kitchens, but who were deterred by price point or channel availability. We have removed those barriers, creating a highly customizable product that will enhance the outdoor cooking experience and take outdoor entertaining to the next level."
Listed below are product modules ranging from cooking solutions to kitchen conveniences, and all modules can be arranged to meet an array of outdoor cooking and entertainment needs. Additionally, unique, high-end features like stainless steel construction and granite countertops provide durability, while leveling casters and adjustable legs enable a level surface despite uneven ground.
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5-Burner TRU-Infrared Gas Grill ($1,499): Equipped with TRU-Infrared™ cooking technology, this 5-Burner Gas Grill boasts even heat, prevents flare-ups and delivers up to 50% juicier food every time. Made of premium stainless steel and equipped with dependable SureFire® electronic ignition, this grill is reliable making sure grilling is always a good time.
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3-Burner TRU-Infrared Gas Grill ($1,099): Experience the benefits of the 5-Burner Gas Grill on a smaller scale to suit your grilling needs and better fit your outdoor space.
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Outdoor Stove Top ($599): Bring the convenience of an indoor kitchen outdoors and prepare an array of side dishes and sauces in mini-pans or 40-quart pots.
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Outdoor Gas Griddle ($599): Whether you're in the mood for grilled breakfast, lunch or dinner, cook a variety of foods simultaneously on the Griddle's large surface area.
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Entertainment Module ($1,199): Designed to turn your Modular Outdoor Kitchen into the ultimate entertainment space, the Entertainment Module provides ample prep space, as well as a full-functioning faucet and sink. Also included is an insulated cooler, cutting board insert, trash can and electrical outlet.
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Granite Bar Top ($449): Add additional space to your Entertainment Module for your family and friends to gather with the attachable Bar Top.
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Refrigerator ($899): With 2.7 cubic feet of storage and adjustable shelving, this Energy Star rated Refrigerator can accommodate an array of food and ice-cold drinks.
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Corner Module ($449): This Corner Module not only provides additional counter space, but also creates a variety of design possibilities.